Hard to believe how much work goes into creating images for brands on social media platforms. I really never saw this day coming when I'd be doing this instead of making print ads or banner ads, even. But honestly, the process is pretty much the same as any ad, and the demand for interesting creative work is there. I have to admit, I enjoy making these things.
Kentucky Fried Chicken
To support the launch of the Super Bowl TV spot with Jim Gaffigan as the Colonel, we created a video game in which the Colonel fights himself. http://www.colonelfightmare.com/
The Velveeta client allowed us the freedom to create a high quantity of absurd content for their social channels. Below are some of my favorites.
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Below is a custom Velveeta Tumblr theme where the posts drip down on top of the previous post as the user scrolls. The developers had to hijack the direction in which tumblr posts usually load to achieve this unnecessary absurdity.